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Business Intelligence in Restaurants: EPOC Analytics

por Marianne Ternes
Business Intelligence in Restaurants: EPOC Analytics

Applying Business Intelligence (BI) in restaurants offers a number of advantages that can drive the success of the business.

By collecting, organizing and analyzing data from various areas of the restaurant — such as sales, inventory, customers and operations — BI allows managers to gain valuable insights for making more accurate and strategic decisions.

It also provides information that can be used to demonstrate results to stakeholders and negotiate with suppliers and partners, making the business more competitive in the market.

In this article, understand why it is worth applying Business Intelligence in restaurants and get to know EPOC Analytics. Take a look!

Advantages of applying Business Intelligence in restaurants

Business Intelligence (BI) is a powerful tool that can help restaurants improve their results.

The goal of BI is to turn raw data into valuable, useful information to support management. Its main advantages include:

More visibility and control over the business

BI offers intuitive dashboards that make it easy to view data quickly and efficiently.

This way, managers can track the business’s key performance indicators (KPIs) in real time.

Better decision-making

Based on the analyses, the manager can track sales performance, inventory, consumer profiles and trends, team productivity, among other aspects of the operation.

That way, they can make decisions based on data (and not just on “gut feelings”) and map out more effective strategies to improve results.

They can also make decisions more quickly and proactively, anticipating problems and opportunities.

Increasing profitability

Applying Business Intelligence in restaurants can help identify opportunities to increase sales, eliminate waste and losses, cut costs and build customer loyalty.

So, based on reliable data, managers can take targeted action across different fronts of the business to increase profitability.

Gaining greater predictability

Another advantage of BI for restaurants is the predictability of demand and results. By analyzing historical data, it is possible to identify patterns, trends and seasonality.

With this, managers can make the most of opportunities, prepare for challenges and reduce risks.

Demonstrating results

Restaurants can also use BI analyses to demonstrate results or the potential of the business to stakeholders, investors and partners.

With detailed analyses and predictable results, managers can prove the Return on Investment (ROI) and justify decisions and strategies with more grounding and confidence.

To apply BI in restaurants, technologies, tools and strategies are used to make it possible to collect and analyze the data. EPOC Analytics is one example of a solution that makes these processes easier. Learn more below!

EPOC Analytics: discover the key differentiators

EPOC Analytics is a complete data analysis tool that can be used to apply Business Intelligence in restaurants. It serves everything from businesses with a single location to large restaurant groups, franchises and store chains.

With EPOC Analytics you can view your business data quickly and efficiently, from wherever you are. It also makes data analysis easier and helps simplify management. Check out some of the differentiators below!

Integrated with the POS and ERP

O EPOC Analytics is integrated with EPOC POS e ERP Multilojas, which means that all the data from your restaurant or group is centralized on a single platform.

This avoids a series of common problems, such as having to buy different systems that do not talk to each other, integration failures and inconsistent data.

Dados confiáveis

EPOC Analytics was built with cutting-edge technologies, offering a reliable and secure data lake.

Since all the data is generated, stored and processed on the same platform, there is no risk of errors, losses or inconsistencies. In other words: managers do not waste time checking or cross-referencing information.

flexibility

Managers or data analysts have total flexibility to explore the data in EPOC Analytics.

You can set your own parameters and create custom reports, using more than 50 filters to evaluate any aspect of the business.

So data analysis is not limited to rigid, one-size-fits-all reports.

Intuitive interface

Although it is an advanced tool, EPOC Analytics has an intuitive interface. Managers can quickly view the results in visual charts that are simple to interpret.

This makes it easy to see the results day to day and make decisions faster, acting efficiently to improve the business’s performance and secure the best results.

Centralized management

With EPOC Analytics, managers can centralize the data from every restaurant in the same group or chain.

Besides providing more transparency and control for management, this makes it possible to run comparative analyses and benchmarking across different locations.

This way, managers can identify and replicate the most efficient strategies and maximize the group’s results.

AI-powered virtual assistant

EPOC also offers a Virtual Assistant with Artificial Intelligence to make day-to-day management easier.

In a chat integrated with the ERP, the manager can send any question about the business, such as “What was the revenue last Friday?”, for example. The Assistant replies in a few seconds, building the answer from the restaurant’s own data.

That way, the manager always has a data analyst on hand to provide the information and generate reports.

Count on EPOC to manage your business

EPOC is a complete restaurant platform, with POS, ERP, Analytics, KDS, digital menu, self-service and much more.

We have spent more than 20 years developing solutions for the food service market and have already helped more than 1,000 restaurants. Today, our clients see average growth of 29% per year.

To find out how we can help your business grow, schedule a conversation with our consultants right now!

Frequently Asked Questions

What is Business Intelligence (BI)?
Business Intelligence (BI) is the process of collecting, analyzing and turning data into actionable information to support decision-making.
What is Business Intelligence (BI) used for?
It serves to improve decision-making, identify business opportunities, optimize operations and increase efficiency and profitability.
What does a Business Intelligence Analyst do?
Collects and analyzes data, creates reports and dashboards, identifies trends and patterns, and provides insights to support strategic decisions.
What are the benefits of BI for restaurants?
It improves operational efficiency, increases profitability, enhances the customer experience and helps identify market trends.
What types of data are analyzed in BI for restaurants?
Sales, inventory, customer preferences, staff performance and customer feedback.
How can BI help with inventory control?
It makes it possible to monitor and forecast ingredient consumption, reducing waste and optimizing purchasing.
How can BI improve the customer experience?
By analyzing customer preferences and behavior to personalize offers and improve service.
How can BI help with menu pricing?
By analyzing sales and cost data to set competitive and profitable prices.
How can BI influence a restaurant's marketing?
By identifying customer behavior patterns and campaign effectiveness, allowing for more targeted marketing strategies.
How do you start implementing BI in a restaurant?
Start by collecting relevant data, choose a suitable BI tool and train your team to use and interpret the data.
How much does it cost to implement BI in a restaurant?
It varies depending on the tools chosen and the size of the restaurant, but it may include software, training and consulting costs.
Which BI tools are recommended for restaurants?
Tableau, Power BI, Looker and restaurant-specific software such as EPOC.

Talk to a specialist

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